Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it's the only thing that ever has.
Margaret MeadSo this is where me, the little fish, was trying to do my bit in the big fashion industry world. I was aware of how damaging our throw away fashion industry is, but maybe, just maybe I could help in a positive way. Fast forward 10 years...I had left working long hours in a fashion company after travelling the world, was married, two kids, newly emigrated to Canada and looking for some creative outlets because now fashion wasn't my daily job.
I started by designing logos and graphics for friends and small one person businesses like myself. Then I started crafting too and realised to get the word out there and to make this more than a hobby I needed a name that would work for all my little endeavors. I naturally came back to 'Big Ocean Little Fish'....it really never left. Immediately I knew what I wanted to do for my logo.
The fish is in the @ sign to symbolize a little company in a big corporate world. I wanted more than anything to create things that people would love that were 'made with love' , not mass produced and for me to tread as lightly as I could on the planet. So where possible I use upcycled or recycled fabrics, fabrics that are animal friendly and therefore everybody friendly.